That Sounds Good Audio Innovations LLP and Zenitel Solutions enter Strategic Partnership for India and Sri Lanka

That Sounds Good Audio Innovations LLP. (TSG) and Zenitel are excited to announce their strategic partnership across India and Sri Lanka for Onshore projects.

With 125 years of experience, Zenitel’s Unified Critical Communication solutions are designed to help people hear, be heard, and be understood anywhere and at any time. Across India, these solutions are already installed in parliament buildings, railway projects, tunnels, airports, healthcare facilities, datacenters, ports, smart cities, retail back-of-house operations and heavy industrial environments.

High audio quality, reliability, robustness, excellent Mean Times Between Failure statistics (MTBFs), ease of integration, and support services that shift seamlessly between regions worldwide, are cornerstones of Zenitel solutions. Apart from Onshore, Zenitel solutions are also found in Maritime & Energy applications.

The partnership will bring Zenitel's industry leading audio solutions to TSG's diverse portfolio, enhancing audio quality and interactivity across projects regardless of ambient noise levels, size or complexity. Zenitel’s scalable platforms seamlessly integrate audio from all sources, in a cyber secure manner, including across intercom and PA systems.

TSG has been a pioneering spirit of invention and technical excellence in the audio technology industry across India, already recognised as a leading and value adding distributor in the life safety and professional audio segments.

Mohan Raj and Senthil Kumar, Joint Directors of TSG, expressed enthusiasm about the partnership, stating, "TSG’s innovation has already led to new and unique ways of utilising Zenitel systems and devices across India. This collaboration allows us to work even more closely on offering solutions that are second to none. Opportunities in our markets are hungry for unique solutions that are durable, scalable and secure.”

The partnership emphasises this shared commitment to innovation, security, and providing reliable communication solutions to diverse industries.

Arne Engel, (Senior Vice President APAC, Safety and Security, BU Onshore) from Zenitel remarked "TSG is a valued partner across India. The team’s innovation, responsiveness and passion has resulted in some remarkable unique, yet cost effective solutions for our end-customers.”

Deepak Vasudevan (Business head South Asia , Safety and Security, BU Onshore) from Zenitel added “We are thrilled to have TSG embracing our audio solutions, showcasing technological innovation and new features that are both relevant as well as unmatched. At the same time, it’s the complimentary culture of both organisations that has driven the approachability and ensured customer excellence, which is at the forefront of what both our organisations do.”

About TSG

TSG blends the pioneering spirit of invention and technical excellence in the audio technology industry. Established in 2020 and headquartered in Bangalore, TSG is dedicated to fulfilling the diverse needs of its varied customer base, whose requirements include public address systems and high-quality professional audio setups. With a keen focus on innovation and customer satisfaction, we have quickly become a reliable name for providing cutting-edge audio solutions visit https://tsgaudioinnovation.com/about.php

About Zenitel Zenitel is the leading provider of Unified Critical Communication Solutions that allow people to hear, be heard, and be understood, in every situation. Zenitel products are designed to cater to a wide range of safety, security, operational and entertainment needs. Because audio communication is critical in adding interactivity, Zenitel solutions easily integrates with other systems and solution in a seamless manner. Zenitel maintains a wide range of integration partners. To find more about us, visit www.zenitel.com